Messaging and Theming
We customize high performance themes and plan your content calendar to ensure that you focus on topics that meet the needs of your audience and represent your brand.
Creative Copywriting
Our creative. results-driven copy inspire your customers to buy. Why? Our copy resonates with your customers because it shows you understand their needs in a carefully-cultivated buyer’s journey.
Social Media Posts
Our social analytics dashboard shows gives you personalized insights on what’s working and why. Do more social in less time with our scheduled auto-post. Produce quality content in the right way that delights your audience.
Graphics/Video Creation
Hugonet creates visually visually persuasive content that calls customers to action. Our stunning content helps build your customer relationship and increases your brand awareness.
UX/UI
Whether it’s developing your app, website, or social content, Hugonet designs an experience that improves repeat business, SEO, customer satisfaction, and conversion.
Web/App Development
We aim to offer an irresistible blend of strategy, creativity, design, and technology to create a lasting standout digital solution for you that excites your audience and drives business growth.
STORIES MATTER. GOOD ONES MAKE A DIFFERENCE.
Great website content informs, entertains and inspires. It builds online presence by cultivating credibility and trust while empathizing with your target audience.
Content at the Right Time, on the Right Channel
Hugonet creates relevant content that starts conversations with prospects. We nurture those discussions into relationships and, eventually, sales, by sharing great stories about your business told through the right type of content, delivered at the right time on the right channels.
We Grow Your Brand
We launch brands through innovative marketing, from conception to creation to conversion. With analytics tracking and campaign measurement, we combine the creative power of in-house writers, designers and videographers with the search data of your highest-value prospects.
Eye on ROI and Brand Awareness
The results are greater search presence, stronger brand awareness and proven ROI.
We Create Outstanding Designs
- We have chosen to only create one-of-a-kind web designs (no templates here).
- Our goal is to position your business as a top player in your industry and surpass all competitors.
- A top-notch, professional web design boosts credibility with all customers (existing and potential) and ultimately leads to future growth.
OUR PROCESS
SOLUTIONS ROOTED IN CLOSE CLIENT COLLABORATION.
We’ll inquire, listen, provoke, and ultimately create solutions together. No one knows your organization and needs better than you do. Our phased approach respects you and your perspective. The quality you expect; the dialogue and continuous improvements you need.
STRATEGY AND IDEATION
- A detailed outline of the project’s goal, target audience, budget, deliverables and timeline. (If you don’t have an in-depth understanding of all this, you should ask your client for a kickoff meeting or intake form to get the details you need.)
- Defined roles and responsibilities for each team member
- Specific metrics you’ll use to track the project’s progress
- Clear milestones and timelines to make sure a project is delivered on time
CRAFTING YOUR STORY
Your content should serve as a platform for communicating your brand’s unique perspectives, capabilities, and value proposition. It also needs to tell a story that resonates strongly enough to convince readers to act.
- Identify worthwhile content topics
- Generate creative article ideas
- Prioritize your ideas
- Transform your ideas into resonant stories
CONTENT CREATION
- Discussing campaign idea and creating prototype versions with your creative team.
- Building a schedule to make sure the project will be successful. This might involve pre-scheduling regular meetings and weekly check-ins
- Deciding on what software to use to make sure the project goes smoothly, such as collaboration software so your team can communicate throughout project or campaign creation.
CAMPAIGN REVIEW
Conduct review process to gather approval for the creative content from your internal stakeholders.
- Share content internally, gather feedback and finalize changes on the product.
- Gather feedback from your marketing team and use that to make changes to the final product.
- Track feedback and make sure that the product reflects the vision created in the ideation phase.
CONTENT APPROVAL
Ensure all stakeholders are aligned on the “final” version of the content by:
- Providing approval checklists so stakeholders can indicate their sign-off in a visible way to the entire team.
- Logging who approved content and when on content proofs
- Creating an audit trail of all approval decisions
- Providing reminders prior to approval deadlines and automated follow-up
- Locking content from additional modifications and annotations past approval deadlines
OUR SOLUTION FRAMEWORK
UNIFORMITY IN APPLYING BEST PRACTICES MEANS HIGHER ROI
Our solution framework is a formal process that helps
streamline operations through standardization. Benefits include: reduced costs, scalability, increase efficiency, and continuous improvements.
Get In Touch
Our Locations
Great Falls, VA
Ann Arbor, MI
Contact Us
1-703-628-8889
[email protected]